Principles of Visual Language: Form and Color
is now available as an online course through SVA Continuing Education.
In this course, we explore ways of creating engaging and memorable two-dimensional design. Students are encouraged to adopt a disciplined yet playful creative process. Using accessible materials and simple techniques, both hand-made and digital, we experiment with the principles of two-dimensional design and color theory, including:
Figure and ground
Unity of form
Contrast of form
Geometric and organic forms
Contrast of shape
Contrast of size
Contrast of direction
Contrast of texture
Unit/super-unit/pattern
Visual hierarchy
Visual harmony
Visual rhythm
Visual narrative
The seven color contrasts
Color illusion
Color expression
The goals for every student in this class are:
To learn the basic principles of two-dimensional design and color theory
Develop a creative toolkit of ideas and techniques
Embrace a unique awareness of form and color
Practice and strengthen design skills
Explore ways of learning through experimentation and play